The word "here" is frequently used to reference imagery in this McDonald's commercial.
If you're listening instead of watching, it sounds like a very strange and abstract poem.
@codewiz "we're serving farmers by buying their products!"
'actually, I think it's the farmers who are serving you…'
@kai Yeah, I was also surprised to see a Japanese fastfood chain make this move.
This article makes it sound like the vegan burger was just introduced in April, but I saw it last year and it didn't look any different:
The social network of the future: No ads, no corporate surveillance, ethical design, and decentralization! Own your data with Mastodon!